Version 1.0 · Effective 27 October 2026
1. Who we are
Tapelab Ltd (company number 17415126, registered in England and Wales, registered office: 11 Bradfield Way, Rotherham, S60 8WE, United Kingdom) runs tapelab.io and is the controller of your personal data. Contact us about privacy at hello@tapelab.io.
2. What we collect
Email address
- When
- When you create an account
- Why
- To create and run your account, send sign-in codes and essential account messages
- Legal basis
- Contract
Name and profile picture
- When
- If you sign in with Google (Google shares them with us)
- Why
- To show your account
- Legal basis
- Contract
Account level and its history
- When
- While you have an account
- Why
- To give you the features of your level
- Legal basis
- Contract
When you accepted our terms and which version
- When
- At sign-up and when terms change
- Why
- To show what you agreed to
- Legal basis
- Legal obligation and legitimate interests
Answers to optional questions about how you invest or trade
- When
- Only if you answer them
- Why
- To understand our users and improve the service
- Legal basis
- Legitimate interests
Sign-in and security data (IP address, browser and device details, sign-in times)
- When
- When you sign up or sign in
- Why
- To keep accounts secure and stop fraud and bots
- Legal basis
- Legitimate interests
Pages visited, referrer, country and device type, without cookies and not linked to your account
- When
- When you visit the site
- Why
- To see which pages are used and improve them
- Legal basis
- Legitimate interests
| Data | When | Why | Legal basis |
|---|---|---|---|
| Email address | When you create an account | To create and run your account, send sign-in codes and essential account messages | Contract |
| Name and profile picture | If you sign in with Google (Google shares them with us) | To show your account | Contract |
| Account level and its history | While you have an account | To give you the features of your level | Contract |
| When you accepted our terms and which version | At sign-up and when terms change | To show what you agreed to | Legal obligation and legitimate interests |
| Answers to optional questions about how you invest or trade | Only if you answer them | To understand our users and improve the service | Legitimate interests |
| Sign-in and security data (IP address, browser and device details, sign-in times) | When you sign up or sign in | To keep accounts secure and stop fraud and bots | Legitimate interests |
| Pages visited, referrer, country and device type, without cookies and not linked to your account | When you visit the site | To see which pages are used and improve them | Legitimate interests |
We do not ask for, and do not want, your income, savings, holdings or other financial details.
3. Emails
We send emails needed to run your account, such as sign-in codes and important changes to our terms. We will only send newsletters, reports or product news if you have opted in, and every such email will let you unsubscribe.
5. Transfers outside the UK
Some providers store or process data outside the UK, including in the United States. Where they do, the transfer is protected by the UK–US data bridge (Clerk is certified under it) or by the UK's approved contract terms for international transfers.
6. How long we keep it
- Account data: for as long as you have an account.
- When you delete your account, we delete your personal details from our systems within 30 days. We keep a minimal record that an account existed and its level history, without your email, for our records and to prevent abuse.
- Security logs: for a limited period, then deleted.
8. Your rights
You have the right to access your data, correct it, delete it, restrict or object to how we use it, and receive a copy in a portable format. Email hello@tapelab.io and we will respond within one month. You can delete your account yourself from your account menu.
If you are unhappy with how we handle your data, you can complain to the Information Commissioner's Office (ico.org.uk, 0303 123 1113). We would appreciate the chance to fix it first.
9. Age
Tapelab is for adults. You must be 18 or over to create an account, and we do not knowingly collect data from anyone younger.
10. Changes
We will update this policy when what we collect or how we use it changes. The version and date at the top show the latest one, and we will tell signed-in users about significant changes.